We should pay attention to the following points when purchasing a Digital Signage.
1. Place and use
Before buying a Digital Signage, you need to consider the place and use of the Digital Signage, such as: shopping malls, hotels, stations, hospitals, schools and other public places and meeting rooms, offices, showrooms and other internal places. Different places and uses need to choose different advertising machines, for example: shopping malls and stations need dust-proof, waterproof, high temperature-resistant advertising machines, meeting rooms and exhibition halls need high-definition, large-screen advertising machines.
2.Budget
Budget is also a problem to be considered before buying a Digital Signage. The price of Digital Signage varies according to the size, resolution, material and other factors. Generally speaking, the price of Digital Signage is directly proportional to its screen size, while its resolution, brightness, material and other factors. Therefore, when determining your budget, you need to consider these factors and choose a Digital Signage that meets your needs.
3. Screen size, resolution, brightness and other parameters
Screen size, resolution and brightness are three important parameters of the Digital Signage. Screen size determines the display effect of the Digital Signage, resolution determines the clarity of the advertisement, and brightness determines the display effect of the advertising Digital Signage in different environments. When choosing the Digital Signage, you need to choose the corresponding screen size and resolution according to the actual demand and the size of the place, and ensure that the brightness meets the standard requirements.
4.Installation and Maintenance
After purchasing the Digital Signage, you also need to pay attention to the installation and maintenance issues. Some Digital Signage need to be installed with a fixed bracket, you need to consider whether to adapt to the site environment, and ensure safety during installation. At the same time, you also need to regularly maintain and overhaul the Digital Signage to keep its performance and appearance.
5. Operation Management
After purchasing the Digital Signage, you also need to consider the operation and management of the Digital Signage. Need to have special personnel responsible for advertising replacement, content update, delivery time, delivery frequency and other issues, and always pay attention to the operation of the Digital Signage, to avoid the failure of theDigital Signage to affect the company’s image and publicity effect.
In summary, the purchase of Digital Signage need to consider a variety of issues: place and use, budget, screen size, resolution, brightness and other parameters, installation and maintenance, operation and management issues. Only with a full understanding of these issues, you can choose the Digital Signage that suits your needs and ensure the publicity effect of the advertisement.
